99K was born from the grind of screen printing and the raw creativity that shaped the late ’90s and early 2000s. Raised in a world of texture, ink, and detail, I found my lane through Photoshop, design, photography, video, 3D, and web work. What started as jokes turned into something real—I live in the layers.

This brand isn’t about chasing trends. It’s about instinct, memory, and being up at 2 or 3 in the morning, locked in, building something that means something. The ‘99’ is the year I was born. The ‘K’ stands for the Klique—an unspoken krew of kreatives, outsiders, and anyone who gets it.

99K isn’t polished for the masses. It’s made for the ones who build because they have to, not because it’s cool. Every design, every post, every product comes from a place of real passion—no hype, no fake messaging. Just work. This isn’t a brand trying to fit in. It’s a signal for those who never did. You’re either in the klique or you’re not.