At 99K, we are more than just a clothing brand; we are a testament to a generation. Born from the essence of 1999, we embody the spirit of the '90s and early 2000s – an era characterized by simplicity, authenticity, and raw creativity.

We are the crew that proudly represents the essence of 1999, and indeed, the entire decade. Our mission is to evoke a sense of nostalgia for the days of yore, when life was simpler, and connections were deeper. We invite you to reminisce with us, to relive the moments that defined a generation.

But our appeal goes beyond nostalgia. At 99K, we understand the importance of relevance in today's fast-paced world. We infuse modern elements into our designs, creating a blend of past and present that resonates with everyone who longs for a taste of simpler times.

When you wear 99K, you aren't just wearing clothes – you're wearing a piece of history. You're embracing the spirit of the '90s while embracing the present, a testament to the enduring legacy of a generation. Join us as we journey through time, celebrating the past while staying firmly rooted in the present.